Site map

Search Engine Marketing Advantage
The strategies used for search engine marketing are in many cases disregarded and this should not happen. A sitemap is not only a way to help your visitors navigate easily through your pages. It is also a way to guide search engine bots find pages on the site.

In here we will talk about Traffic and methods to order your sitemap in your SE marketing advantage. First of all, a site map is used to build an "index" or "table of contents" of your web site.

Knowing this, go build a new page on your site to list on it each page section of your site with strong keyword phrases as descriptive text links that can be found on the page where is linked.

Here is an example for you. You have a page with links that promotes the program of affiliation of your site or with links for programs used on your site. On your sitemap, the link to that page should be named "Gambling Webmaster Affiliate Programs Links Page". Also, you should ensure the page is optimized for the keywords you use to link to it.
When you use in your sitemap keyword text links and when you are linking to pages within your site to other pages within your site you will provide a higher keyword importance to the pages being linked to.

A more important aspect of this is that you are helping other sites to link to you and formulating keyword rich descriptions and titles for use when submitting to (Gambling) search engines and exchanging links with other sites. Regularly, many sites over time get ranked higher and higher in the search engines when their use primary keyword in the standard title of their sites. Settle on from the start what your primary keyword for your site are or will be and create your linking titles based on them.

An Index for Indexes
Building sitemaps. Create a chart in a html page with 4-5 columns. Start with the most important section (your first navigational options when entering your website), from left to right.

Continue with the next column. This should be for the sub section link options and move right one column per click represented. User paths outlined and duplicate/cross links represented, contained by your site.
You are now wondering, what about the doorways used for marketing? Your table should contain them too, linked using keywords, and listed however you think is correct.